Scale Development 3th edition

ISBN:1412980445

ISBN13:9781412980449

Publisher:Sage Publications, Inc

Author:Robert F. DeVellis

Scale Development Description

Scale Development 3 Edition This book presents complex concepts in a way that helps students to understand the logic underlying the creation, use, and evaluation of measurement instruments and to develop a more intuitive feel for how scales work. Robert DeVellis demystifies measurement by relating it to familiar experiences and by emphasizing a conceptual rather than a strictly mathematical understanding. Students' attention is drawn to important concepts that are foundational for subsequent topics, with opportunities provided to test understanding through chapter summaries and exercises.
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